Now that capacity builders have the data in hand it is now time to focus on communicating the results. The process of communicating results focuses on marshalling support from various external stakeholders, and generating enthusiasm about the results of the program. If the capacity builder has dedicated marketers or fundraisers, they should be leading or a key advisor on the plans you make. When considering how to use the results externally, create a plan that incorporates: what to communicate, how to communicate it, and the target audience.