One of the greatest benefits of GoToWebinar is that you can develop your own polls to display throughout the presentation to keep attendees engaged. Typical polling questions are multiple-choice or multiple response and could be used to gauge interest or knowledge on a topic. Responses are real-time, so you can see how many people have answered before closing the poll to show the results to all participants.
Polls are especially useful when you see the attentiveness rating dip. Attentiveness ratings show when attendees are not on the webinar page. They could be possibly surfing the web or reading email. Another way to keep attendees engaged is through the chat box. If you intend to use all of these engaging features, it may be beneficial to have two people running the session: one person to focus on content delivery and one to focus on managing polls, quizzes, and questions.
You can also set up a quiz or survey with a total of eight questions that can be open-ended, multiple-choice, or scaled. This survey will be sent at the end of the webinar and can function as an evaluation of your training.
Within GoToWebinar, you can also record your training; however, a drawback is that the tool does not host the training on their website like Yugma. Recording files are typically quite large and would most likely require conversion to another file type before posting to your own website. This might require the skills of a technical programmer or administrator of your website.
Finally, the last benefit of GoToWebinar is the reports that are provided after your webinar is complete. The reports include registered attendee information, login time, and duration on the webinar. This can be evaluated to determine at what point people dropped off. It also provides questions asked per attendee, which makes it easy to circle back with participants after the webinar, if needed. Additionally, the report shows attendee attentiveness level. You could set a minimum required attentiveness level if you are certifying attendees through a virtual training. It should be noted that just because the webinar screen is up, it does not account for people on the phone or having side conversations. Finally, reports also indicate poll or survey responses.